BlankNYC Homepage Redesign

BlankNYC’s website had not received a major design refresh in several years, so I overhauled the homepage experience from navigation to footer. I redesigned the layout with a cleaner, more modern aesthetic that allowed for stronger storytelling and better content organization. The update included new featured sections for influencer picks and the brand’s sustainability guide, along with a refreshed social block and a permanent placement for email signups.